Eco Tan

The Inspiring Eco Tan Story

From humble beginnings on the Gold Coast to making a global impact, Sonya Driver’s Eco Tan story is one of turning personal tragedy into triumph. In 2009, her life changed dramatically when she found herself a redundant, divorced, solo mum. Struggling with her mental health, she sought antidepressants, but her doctor advised her to focus on something positive instead. A two-week volunteer trip to East Timor shifted her mindset, helping her transform pain into purpose that would eventually become the global hit brand Eco Tan.

Soon after, Sonya’s younger sister was diagnosed with melanoma, leaving her in search of a truly natural spray tan that wouldn’t harm her skin. When a beauty therapist claimed her products were “99% natural,” Sonya’s instincts told her to investigate. Uncovering misleading industry claims, she channelled her frustration into creating Eco Tan, driven by a passion for organic, non-toxic ingredients. From her kitchen, she began experimenting, sourcing equipment from eBay, and joining chemist forums to teach herself formulation—a challenging but rewarding journey.

Sonya’s lifelong passion for health and organic products grew into a mission to make a positive difference . Eco Tan embodies a commitment to ethical practices, with profits supporting causes such as homelessness in Australia, domestic violence survivors in Romania, and a safe farm for abused children in Kenya.

Common Questions About Eco Tan Organic Tanning Products

How long does Eco Tan last?

Eco Tan self-tanning products typically last around 7-10 days. To prolong the tan, moisturise daily and avoid exfoliating or using harsh soaps.

How long does Eco Tan take to develop?

Eco Tan takes approximately 6-8 hours to fully develop. It's best to apply the product in the evening and allow it to develop overnight for optimal results.

How to apply Eco Tan Invisible Tan?

For best results, exfoliate 24 to 48 hours prior to application then apply Eco Tan Invisible Tan to clean, dry skin. Use long, circular motions and ensure even coverage. Allow it to absorb fully before dressing, wash your hands after application and ideally wait at least 8 hours before showering to allow Eco Tan to fully develop.

Where Can I Buy Eco Tan in Australia?

Clean Beauty Market are your local authorised stockists of the Eco Tan in Australia with the full range available to buy online and in store at our Burleigh Heads and Bondi Junction locations.